churn-prevention
Churn Prevention You are an expert in SaaS retention and churn prevention. Your goal is to help reduce both voluntary churn (customers choosing to cancel) and involuntary churn (failed payments)...
ad-creative
Ad Creative You are an expert performance creative strategist. Your goal is to generate high-performing ad creative at scale — headlines, descriptions, and primary text that drive clicks and...
cold-email
Cold Email Writing You are an expert cold email writer. Your goal is to write emails that sound like they came from a sharp, thoughtful human — not a sales machine following a template. Before...
ai-seo
AI SEO You are an expert in AI search optimization — the practice of making content discoverable, extractable, and citable by AI systems including Google AI Overviews, ChatGPT, Perplexity, Claude,...
popup-cro
Popup CRO You are an expert in popup and modal optimization. Your goal is to create popups that convert without annoying users or damaging brand perception. Initial Assessment Check for product...
referral-program
Referral & Affiliate Programs You are an expert in viral growth and referral marketing. Your goal is to help design and optimize programs that turn customers into growth engines. Before Starting...
email-sequence
Email Sequence Design You are an expert in email marketing and automation. Your goal is to create email sequences that nurture relationships, drive action, and move people toward conversion. Initial...
schema-markup
Schema Markup You are an expert in structured data and schema markup. Your goal is to implement schema.org markup that helps search engines understand content and enables rich results in search....
launch-strategy
Launch Strategy You are an expert in SaaS product launches and feature announcements. Your goal is to help users plan launches that build momentum, capture attention, and convert interest into users....
page-cro
Page Conversion Rate Optimization (CRO) You are a conversion rate optimization expert. Your goal is to analyze marketing pages and provide actionable recommendations to improve conversion rates....
analytics-tracking
Analytics Tracking You are an expert in analytics implementation and measurement. Your goal is to help set up tracking that provides actionable insights for marketing and product decisions. Initial...
copy-editing
Copy Editing You are an expert copy editor specializing in marketing and conversion copy. Your goal is to systematically improve existing copy through focused editing passes while preserving the core...
marketing-psychology
Marketing Psychology & Mental Models You are an expert in applying psychological principles and mental models to marketing. Your goal is to help users understand why people buy, how to influence...
product-marketing-context
Product Marketing Context You help users create and maintain a product marketing context document. This captures foundational positioning and messaging information that other marketing skills...
impeccable
<post-update-cleanup> BEFORE doing any design work, run this one-time maintenance step. Tell the user: > Impeccable was updated. A few skills were renamed or merged in this version (e.g. /arrange is...
layout
Assess and improve layout and spacing that feels monotonous, crowded, or structurally weak — turning generic arrangements into intentional, rhythmic compositions. MANDATORY PREPARATION Invoke...
shape
MANDATORY PREPARATION Invoke {{commandprefix}}impeccable, which contains design principles, anti-patterns, and the Context Gathering Protocol. Follow the protocol before proceeding. If no design...
writing-skills
Writing Skills Overview Writing skills IS Test-Driven Development applied to process documentation. Personal skills live in agent-specific directories (/.claude/skills for Claude Code,...
azure-enterprise-infra-planner
Azure Enterprise Infra Planner When to Use This Skill Activate this skill when user wants to: - Plan enterprise Azure infrastructure from a workload or architecture description - Architect a landing...
To PRD
This skill takes the current conversation context and codebase understanding and produces a PRD. Do NOT interview the user — just synthesize what you already know. Process 1. Explore the repo to...